Forth was excited to be a part of this collaborative project, designing the final graphics for this 12' x 8' rolling faux chalkboard. Designed to function as both march banner and press interview backdrop, the piece provided a point of focus within the Scientist’s Contingent at the People’s Climate March.

Thomas Gallagher of Forth was interviewed briefly the day of the march for a PBS article. The resulting quote despite his best efforts is sadly, but typically, science information free.

Special thanks to Lucky Tran, Gan Golan, Nils Wessell and all involved for their excellent work!


Awareness from the Forth Position Archive

On February 15th 2003, an estimated 15 million people in 60 countries around the world said No to War. The largest of these demonstrations took place in countries that were part of the Bush administration's coalition of the willing: with 2 million marching in Rome, 1.5 million in London, 1.3 million in Barcelona.

In January of 2003, after much discussion on the relative merits of positive / negative messaging, the slogan The World Says No to War was agreed upon. Forth founder Thomas Gallagher took part in this discussion as volunteer coordinator of the United for Peace & Justice Arts & Culture Working Group.

Forth proposed 14 banners with languages selected from two groups: countries on the UN Security Council that could veto a use of force resolution, and communities specifically targeted or being more directly affected by the policies of the war on terror. The four languages on the march signs were chosen to symbolically represent the three major cultural / religious communities at the center of the conflict. The banners and signs were created with two objectives in mind, to visually show solidarity with people outside the United States while empowering members of those communities / cultures living here to represent their sisters and brothers in their country of origin. Forth also designed a series of t-shirts mirroring the four language signs. The designs were based on prior Forth signage for Stand Up New York. A 10' x 24' stage banner created for the FEB 15 rally was based on the drawings of a young graffiti artist from Philadelphia and painted, quite literally, overnight by members of the Arts & Culture Working Group.

Photo by Fred Askew
New York Times photo
Photo by Diane Greene Lent
Photo by Diane Greene Lent
Associated Press photo
El Diario / La Prensa photo

Language (Solidarity) Banners from top: English, Tagalog, Korean, Spanish, German, Arabic, Hebrew, Swahili, Russian, Japanese, Urdu, Italian, French and Chinese. Main Banner 3' x 20'. All others 2' x 7-10'

T-Shirt Front
Back – March Version
Generic Version
Spanish Version

Over the subsequent months Forth designed other UFPJ banners, signs, mobilizing and issue specific flyers, and even produced a radio announcement for a UFPJ organized New York Says No to WTO rally.

June 23, 2004 Bush Fundraiser Protest (in solidarity with Planned Parenthood) Signs x2 – Front / Back. Bombs Drop Bush Profits small type reads Carlyle – Halliburton – Bechtel. Who Profits From War? small type: same plus The Bush Campaign. Bush Lied About WMD small type: and everything else.
Photo from Hoy by Rami Talaie
Page from MSNBC website slideshow

Q & A October 25 Rally & March Mobilization Flyer – English / Spanish

Tax Day / NYC Budget Cuts Flyer Front / Back

September 13, 2003 - World Says No to WTO
March 20, 2004 – photo by Diane Greene Lent


Awareness from the Forth Position Archive

This ACLU cover, designed in 1992 for a 40,000 booklet run, was among the first collectively produced designs from Forth Position. The five design sketches submitted came from concept discussions and thumbnails produced by Thomas Gallagher, Elizabeth Daggar, Katherine Bell and Adele Mora di Puma.
With a little help from Duchamp...


Awareness from the Forth Position Archive

On June 30th, 2003 United for Peace & Justice alerted its member organizations to save the date for a worldwide protest during the Republican National Convention: Aug 29, 2004 - The World Says No to Bush. Forth launched in March of 2004 with 10,000 DE-SELECT stickers and eight t-shirt designs, later expanded to eleven. Additionally, 3000 signs and 2000 buttons were printed.

The notobushbox (base graphic) was designed to easily accommodate other cities and to allow for translation into other languages. The graphics were designed for maximum legibility, recognizing that a photograph of a sign accompanying an article (the text of the sign commonly the largest type on the page) could become the single element that defined (in this case - announced) the protest to the reader. In television news reports, the footage of the sign often informed the byline of the story.

Downloadable Flyers – New York / London / Rome

Associated Press Photos – Kathy Willens

Over the next several months notobush did outreach on multiple levels. All materials were designed for use as tools to raise awareness of the upcoming demonstration, and catalyze dialogue about issues that were central to the movement. As was common in other Forth organizing and design work, empowerment was at the heart of this campaign. When people are struggling to have a voice, it is not particularly effective to tell them what to say. It is far more empowering to offer them the tools and support they may need to find their own voice and then to raise that voice. Some selections from the extensive notobush gallery:

After the 29th the base graphic was modified to read Nov 02 / USA, a reference to the US electorate staging a nationwide “protest” through the act of voting. A final version of the base graphic was produced for Jan 20 / DC (Bush’s 2nd coronation). The DE-SELECT graphic was modified to illustrate the shift from Florida (2000) to Ohio (2004). The got wmd / bush lied graphic was modified after election day to read: got dnc? bush lost.