SO... UM... WHAT IS IT YOU DO EXACTLY?


Forth Position works with individuals and organizations, scheming and sketching to discover dynamic ways for them to tell their stories, communicate their ideas, deliver their message. Graphic Design, Motion Graphics, Communications through multiple mediums and across multiple platforms – ask us if it’s in our toolbox and we’ll likely say YES!

Got something important to say, but not quite sure how to say it? We understand that sometimes you have to start making it before you figure out what it is; take those first steps, get your hands dirty, and let the work reveal itself to you. Our collaborative approach, reframing challenge as opportunity, can help to reveal the possibilities. Contact us to begin a dialogue!
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Forth founder Thomas Gallagher has hit the streets more times than he can count, picking up the chant and helping others to “raise their voice.” He is a graphic designer, a peacemaker, a dancer, an artist & activist. He views design as a holistic process (design for awareness) both informed and empowered by the message. He writes at his blog The Missing Point.
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What is the Forth Position?

AND HOW DO YOU SPELL THAT?


The term Forth Position evolved from discussions between Forth founder Thomas Gallagher and his father Dale in fall of 1989. Dale, a Master Practitioner of Neuro Linguistic Programming (one among the many credits, degrees, and distinctions he has achieved), referenced the NLP Theory of Perceptual Positions. This theory establishes three positions, each a separate mode of perception concerning an interaction between individuals. Within the discussion these positions were defined as:

First position (self) is ones common state of awareness: experiencing an interaction through ones own filters, feelings, knowledge, and understanding.

Second position (other) is a shift of awareness into the perception of the other individual, not an image of their perception distorted by one's own associations, but a true empathic shift.

Third position (observer) is the perception of the interaction from the outside, a disassociated position enabling one to experience the interaction free of the associations of self or other.

From this base we began to formulate a fourth position that would involve an awareness of all three modes of perception in balance, enabling one to experience the interaction from all positions simultaneously. This idea was informed by a host of other thought and theory and continues to evolve - among these: the art movements Dada & Fluxus; the eastern philosophies of Zen & the Tao (Dao); the writings of Bucky Fuller, Joseph Chilton-Pierce, Milton Erickson and Jack Gibb. This fourth or forth (as in forward) position became defined as a metaphysical place from which one could perceive any given set of variables, any interaction (ie.: what would that look/sound/feel/be like from forth position?). Forth was the position of awareness, the state in which the flow of perception is fluid and encompassing - from self to other to all and one.

Forth Position designs invite the viewer (participant) to interact with the design, accessing it through their own personal perceptions and understanding, providing a path to internalize the messaging within the design. These designs challenge commonly held beliefs, prompting the viewer to overcome their conscious and unconscious biases, seeking to free them by providing them with the opportunity to make a choice.

Welcome to Forth Position...

 

THOMAS GALLAGHER

Founder, Forth Position Design
25+ years Graphic Design experience with 20+ years in Motion Graphics
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PRIMARY SOFTWARE
After Effects / Photoshop / Illustrator / My Brain / My Hands / The Kitchen Sink

EDUCATION
BFA Graphic Design, Pratt Institute

SELECTED CONTRACTS
HBO
Cinemax
Showtime
Flix
Bravo
Independent Film Channel
United Nations Television
Sire Records
Film Entity
League of Professional Theatre Women
Messenger Theatre Company
Shorts International Film Festival
Flushing Council on Culture & the Arts
American Civil Liberties Union
United for Peace & Justice
Kucinich for President
Mothers’ Voices
The Earth School

SUBCONTRACTS
AMCN
Sundance Institute
Sundance Channel
Nickleodeon
History Channel
A&E
ABC Sports
NBC (saturday Night Live)
PBS

PRIOR IN HOUSE DESIGN EXPERIENCE
VH1 / MTV Networks
Bureau
Time Magazine
Cheremayeff & Geismar
Callaway Editions
TVT Records
Information Design
Dynagraphics
Meola Scenic Studios

MOVING FORWARD


Need a story told with flash and panache? Looking for a little motion in your ocean? Something to say but unsure how to say it? Contact us to explore the possibilities!917.733.0937 / contact@forthposition.com
 
We are always on the look out for visionary collaborators in all the merging
 and newly emerging arts and media disciplines. Feel free to contact us to begin a dialogue...